Future in Bold Visual communication
Selected Projects
– brochure design, art direction, direct mail, brand development
Leviton are north America's leading energy company who already carry a strong and well recognised branding. A series of product brochures was produced exclusively for the GCC region, which warranted an opportunity to develop their visual identity throughout.
Parts of the brochure layouts are divided into equal quadrants (informed by the Leviton brandmark) which carry the main product images. The grid corresponds with this underlying system of organisation and draws attention to the brochure's structure.
A promotional piece was also created to 'celebrate earth day every day' in the form of a bespoke package containing a small plant which required nurturing. This was hand-delivered to both potential and existing clients in the area, again to communicate Leviton's green policy and energy saving products.